Why Investing in SEO Makes Good Business Sense 

When you have a small company, attempting to do SEO yourself can make a lot of sense. However, as with anything, you often get what you pay for. Here are a few reasons to invest in a professional SEO service.

5 massive SEO and content shifts you need to master right now 

What can today’s industry shifts tell us about the future of SEO and content marketing? Columnist Jim Yu discusses some current trends and their implications.

Why Focusing on SEO Alone Isn’t Enough 

An effective marketing strategy shouldn’t focus on SEO alone. You need to approach SEO as a companion to your social and content marketing strategies.