2017 Week 36 SEO News Recap

August 22, 2017 – The Day Google Rolled Back the Possum Proximity Filter

Local SEO specialist, Joy Hawkins, stumbled across something while checking up on a business that has been filtered due to the Possum algorithm update.  This is when she noticed the business was no longer filtered from the local listing results.

Google officially adds AMP based featured snippets to mobile search results

Google has confirmed with Search Engine Land that last week they have rolled out the ability for AMP links to show up in the featured snippets section at the top of the Google mobile search results. This was launched last week as some started noticing. Google did confirm again that AMP is still not a search ranking factor. The only change is that the featured snippet result can link to an AMP page.

Manage your business listing without leaving Google Search

Businesses succeed and grow when they reach new customers online.That’s why Google created a simple, easy-to-access business dashboard right in Google Search. Just find your business on Google Search, and you can complete and enhance your listing, share photos and posts related to your business, and see how many views you’re getting.


Bonus: Google: We Ignore Tons Of Links But Which Links Is Almost Impossible To Figure Out

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