2018 Week 15 SEO News Recap

Google is officially testing ‘more results’ button to load more search results

Google is officially testing a “more results” button in the mobile search results interface. Instead of having to click to the next page of the Google search results, a searcher can click the “more results” button, and additional search results will load below the current results. Danny Sullivan of Google confirmed on Twitter that this test has been running for the past few days. It seems to be visible to many, if not all, searchers when searching Google on their smartphones.

Google “Interesting Finds” Shows AMP Pages & More

Google is testing a feature called “Interesting finds” which shows AMP pages in a two by two grid around a query. For example, if you search on Google mobile for [when is mothers day], towards the bottom of the search results will be a section named “Interesting finds.” Those are AMP pages, with top carousel markup, so the images look good and the content loads fast on click. It does look like not all of those results are powered by AMP, but it does seem most are.

Google Adds “Mentioned on Wikipedia” Carousels in Search Results

Google has often shown carousels in the search results for both mobile and desktop for all kinds of searches.  Google has added a new version for searches with a “mentioned on Wikipedia” carousel. Searchers, and site owners, have often complained about Google’s carousels not having data from where the information is taken from.  So Google adding the source with “mentioned on Wikipedia” is pretty significant. The carousel appears on both mobile and desktop.

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